Strategy

Australia’s AI privacy rules change on 10 December. Here’s what it means for your business.

From 10 December 2026, organisations covered by the Privacy Act must state in their privacy policy when a computer program uses personal information to make, or substantially assist in making, decisions that could significantly affect individuals.[1]

Commencement

10 Dec

The automated decision-making (ADM) disclosure obligations take effect.[2]

Exposure

$72,800

Maximum infringement notice per privacy policy contravention for a listed corporation.[14]

Customer expectation

68%

Of Australians would use digital services more if their data were handled fairly.[9]

01 · The obligation

Three conditions trigger the disclosure

The obligation is set out in new Australian Privacy Principles (APPs) 1.7 to 1.9, inserted by the Privacy and Other Legislation Amendment Act 2024.[2] It applies when all three conditions are met.[3]

01

A computer program is used

The program makes the decision, or performs a task substantially and directly related to it.

02

The effect is significant

The decision could significantly affect an individual’s rights or interests.

03

Personal information is involved

The program uses that individual’s personal information.

Where the conditions are met, the privacy policy must describe the kinds of personal information used and the kinds of decisions made. A refusal or failure to decide is itself a decision.[1]

The scope is broader than many organisations expect

Technology

The rule is not limited to AI

Rules engines and third-party software are also captured.

Human involvement

Assisted decisions are captured

A software output that is a key factor in a staff member’s decision may be covered.[3]

Legacy systems

Existing systems are included

Every decision made from commencement is covered, regardless of when the system was introduced.[4]

Accountability

Responsibility remains with the user

The obligation rests with the organisation using the program, not its supplier.[4]

The Office of the Australian Information Commissioner (OAIC) issued final guidance on 30 September 2026. It is widely read as confirming a broad scope that extends to decision-support tools and embedded technology.[5]

The small business exemption has limits

Most businesses with annual turnover of $3 million or less are exempt. Some are covered regardless of size.[6] These include entities with anti-money laundering and counter-terrorism financing (AML/CTF) obligations,[7] credit reporting bodies, Consumer Data Right-accredited businesses, entities related to a covered body corporate, and businesses that trade in personal information. Lenders, brokers and advisers should confirm their position against the OAIC checklist.

02 · Strategic context

Customers and regulators expect transparency

Transparency

89%

Want to know when their information is used in automated decisions about them (OAIC, 2023).[8]

Safeguards

96%

Want conditions in place before AI is used in decisions about them (OAIC, 2026).[9]

Acceptance

25%

Consider automated decisions such as loan approvals acceptable (OAIC, 2026).[9]

Financial services is directly in scope

Sector

Decisions that may be captured

Lenders and brokers

Credit scoring, serviceability assessments, automated declines

Insurers

Claims triage, fraud scoring, pricing

Wealth and advice

Risk profiling, suitability assessments

All sectors

Identity verification (KYC) and AML/CTF screening

Whether a given decision is captured requires case-by-case assessment and legal advice.

ASIC

ASIC found that licensees were adopting AI faster than they were establishing governance.[10]

APRA

Prudential Standard CPS 230 requires regulated entities to manage risk arising from material service providers.[11]

03 · Consequences

Non-compliance will be visible

No filing is required. However, privacy policies are public, so an omission is readily identified.

Individuals

Complaints

An individual who is refused a loan or claim may complain to the OAIC, which may investigate.[6]

Regulator

Compliance sweeps

In January 2026 the OAIC reviewed the privacy policies of approximately 60 organisations.[12] ADM disclosures are expected to receive similar scrutiny.[13]

Penalties

Infringement notices

Contraventions of APPs 1.3 or 1.4 attract notices of up to $21,840 each for most entities.[14]

Courts

Civil penalties

Serious interferences with privacy are subject to the tiered civil penalty regime introduced in 2024.[15]

A point for legal review

The OAIC’s list of infringement notice provisions does not name APP 1.7.[14] Organisations should seek advice on how a missing ADM disclosure would be treated.

04 · Implementation

Eight steps to compliance

The disclosure itself is brief. The substantive work lies in steps 2 to 4.

1

Confirm coverage under the Privacy Act.

2

Inventory systems. Ask suppliers which AI features are enabled by default.

3

Map decisions that each system makes or informs.

4

Assess significance. Identify decisions affecting finances, access to services or opportunities, including refusals.

5

Record the personal information each in-scope program relies on.

6

Draft the disclosure in plain English. Policy commitments can create legal obligations.

7

Review and publish before commencement.

8

Maintain it with a named owner and a scheduled review.

Steps 2 to 4 also produce a risk register with value beyond privacy compliance.

05 · Governance

Transparency strengthens governance

Can we explain how we make decisions about people?

Fairness

Errors become visible

A biased or faulty decision cannot be corrected until it is identified.

Trust

Clear disclosure differentiates

Organisations that explain their decision-making stand apart from those that do not.

Judgement

AI is deployed deliberately

AI is applied where it adds value, and people are retained where judgement is required.

Accountability

Ownership is clear

The disclosure process assigns accountability for the conduct of AI agents.

Next steps

Arrange an ADM readiness review

Navigator offers a 30-minute readiness review. We will identify the systems and decisions likely to be in scope and the disclosures your privacy policy may require. Participants receive our ADM inventory checklist.

Shammi Pant — Senior Principal, AI Advisory

Arrange a readiness review

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Let’s explore your
AI opportunity

Schedule a 30-min strategy call!

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Smiling young woman with long hair standing against a dark green background, holding a finger to her chin.
Close-up of a dark green leaf showing its textured surface and central vein against a muted background.
A smiling woman with her arms crossed, standing against a dark green background. She has long, dark hair.
Close-up of a dark green leaf showing its textured surface and central vein against a muted background.
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